VISUAL IDENTITY & PACKAGING
M BHATTACHARYYA
Holistically a rebrand to give the M Bhattacharyya a contemporary feel. From creating a dynamic logo mark, brand guidelines to digital assets for social media presence.
Designed the initial framework for packaging for their range of potent remedies and created a distinct visual language for new ranges. Rebranded to change the perception of homeopathy make it more accessible.
A series designed to work together and independently, which can be expanded as the product develops. Design elements include a pattern of the letter k, color blocking, and minimal yet bold typography
ABOUT THE PROJECT
M Bhattacharyya, a pioneer of Indian homeopathy, founded in 1889, is synonymous with quality, trust, and affordability in the modern era of alternate medicine. It was established in Kolkata, West Bengal and has developed several patented medicines, and is committed to holistic heal